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Scientists found that people who sip on a complimentary cup of coffee while shopping end up spending 50% more money and buying 30% more items than their non-caffeinated counterparts.
June 21, 2022Business News, Research and Innovation
Coffee competes with credit cards in spoiling financial schemes and wasting money, how is that?
June 21, 2022Business News, Research and Innovation
Researchers found that people who drank a cup of caffeinated coffee before hitting the shops spent about 50 per cent more money and bought nearly 30 per cent more items than those who drank decaf or water.
June 20, 2022Business News, Research and Innovation
While it may give you a bit of an energy boost, that java you're sipping as you shop may be bad for your wallet.
June 20, 2022Business News, Research and Innovation
Caffeine, a popular stimulant, affects our choices when shopping, causing us to spend more money and make impulsive purchases, according to a new study.
June 20, 2022Business News, Research and Innovation
On a budget? Trying to stick to shopping for the essentials amid rising prices and inflation?
June 20, 2022Business News, Research and Innovation
If you’ve just had a coffee, maybe stay away from Amazon until it wears off.
June 20, 2022Business News, Research and Innovation
After leaving his post last year, he’s still at Ôƶ¥¶Ä³¡app but also spending time at a big-name university.
June 20, 2022Business News
June 19, 2022Business News, Research and Innovation
Coffee and credit cards may be a financial planner’s worst nightmare, according to researchers from the Ôƶ¥¶Ä³¡app.
June 18, 2022Business News, Research and Innovation
New research conducted at multiple retail stores across different countries and in the lab indicates that consuming a caffeinated (vs. non-caffeinated) beverage before shopping leads to higher shopping impulsivity in terms of a higher number of items purchased and greater spending.
June 17, 2022Business News, Research and Innovation
If you’re trying to scale back on impulse purchases, then you may want to hold off on drinking that coffee.
June 17, 2022Business News, Research and Innovation